Cookie Policy & Settings

There are four different types of cookies, based on their function and purpose:

1. Strictly Necessary cookies
Cookies that are essential, also known as 'strictly necessary' cookies, enable features without which you would not be able to use the website as intended.

Cookie Provider	Cookie Name	Duration	Purpose
Amazon web service	AWSELB AWSALB AWSELBCORS	1 day 1 week 1 day	This helps to automatically distribute web traffic to different servers as visitor numbers change.
Celebrus	tgbc*	1 day	Stores visitors' cookie consent choices and used for auditing purposes.
Node.JS	express:sess* express:sess.sig*	Session Session	These cookies hold the session id when a request is made to the server, the server retrieves the session id and uses it to obtain the user information. By default, the session information is stored in memory and is deleted whenever the server is restarted.
Laravel	laravel_session	1 day	Cookie used to identify a session instance for the user.
TME	TmeEPrivacy	1 year	Stores users' cookie consent choices to manage cookie preferences.

2. Performance cookies
These cookies collect information about how visitors use toyota.co.uk for instance which pages visitors go to most often. These cookies don't collect information that identifies a visitor. It is only used to improve how our website works.

Cookie Provider	Cookie Name	Duration	Purpose
Content Square Privacy policy	_ga _cs_id _cs_s _cs_vars _cs_ex _cs_c _cs_output _cs_mk	2 years 1 ½ years 1 day Session 1 month 1 ½ years 1 ½ years 1 day	These cookies differentiate between different users of the website and see what pages they are visiting. It enables Toyota to identify and understand any issues in your journey through our website as a customer. The data we collect is centred around improving the experience for our customers. Having this information helps Toyota to identify the sections, functionality and products on the website that are working well and are useful to our customers, as well as those that aren't working so well, so we can improve your experience. ContentSquare is a solution which aggregates usage and frequency data to improve user experience. Statistics created are anonymous.
Dynatrace	dt* rx*	Session Session	Helps us to track broken functionality and maintain security.
Hotjar	_hjTLDTest _hjid _hjIncludedInPageviewSample _hjFirstSeen _hjIncludedInSessionSample _hjAbsoluteSessionInProgress in_new_website_experiment	Session 1 year 1 day 1 day 1 day 1 day	Hotjar stores first-party cookies on your browser to identify sessions and track anonymised user behaviours. Having this information helps Toyota to identify the sections, functionality and products on the website that are working well and are useful to our customers, as well as those that aren't working so well, so we can improve your experience. Statistics created are anonymous.
New Relic Privacy policy	JSESSIONID	Session	Provides a platform for monitoring the performance of web and mobile applications.
Google Analytics Privacy policy	_ga _gid _gat*	2 years 1 day 1 day	Google Analytics helps us understand how our visitors get to our website, the number of people that visit our site, and how they navigate their way around the site once they're there. We can use this information to improve our visitors' user experience.
Google Optimise Privacy policy	__utmx __utmxx	1 year 1 year	Google Optimise uses cookies to understand, improve, develop and research products, features and services, to collect usage, viewing, logs, and technical information about your visit, and to create logs and record when users access our site. These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. These cookies are collected and aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.
Usabilla Privacy policy	usbls	Session	This cookie will be used to track whether users are new or returning visitors and to then show the campaign/survey to the right users.
Cloudflare	__cfduid	1 month	This cookie is used to verify users with a shared IP address and applies security settings to reduce spam attacks.
	cf_bm	1 day	Added by Cloudflare when traffic is suspected to be spam.
	cf_ob_info & cf_use_ob	Session	These may be set to serve cached data to website visitors.

3. Functional Cookies
These cookies enable a website to save information which has already been entered (such as user names, language choices, and your location), so that it can offer you improved and more personalised functions. Functional cookies are also used to enable features you request such as playing videos. These cookies collect anonymous information and cannot track your movements on other websites.

Cookie Provider	Cookie Name	Duration	Purpose
Bold360 by LogMeIn Privacy policy	_bcvm_vid_XXXXXX _bcvm_vrid_XXXXXX bc_pv_end bc-visit-id bc-visitor-id _bc-curl _url-cid _bc_aa* _reboot-cid bc.visitor_token, u, 35EBBB48, Spt, nanorep.float.conversational .product_demo.kb904641352	Session 1 year Session Session 1 year Session Session Session Session 2 ½ years 1 year Session	Stores a unique, anonymous identifier (VisitorID) to allow Bold360 to recognize the website user during current and subsequent visits to the website. Also used to enable the functionality of help centre, online live chat and collect non-personally identifiable information related to the use of online chat bot. We can use this information to improve our visitors' user experience.
Twitter Privacy policy	lang	Session	This functionality is used to recognise language preferences.
Codeweavers	_CWTC	1 day	Enables the functionality of the on-site finance calculator. We use this cookie to store a users customer reference when they enter our calculator. This is used by our calculators to persist the data when calculating.

4. Advertising Cookies
These cookies are used to deliver adverts more relevant to you and your interests. We also use them to limit the number of times you see an advertisement as well as help measure the effectiveness of our digital advertising campaigns. They are placed by third party advertising networks on our behalf and with Toyotaís permission. They remember that you have visited Toyota.co.uk and this is shared with other organisations such as media owners.

Cookie Provider	Cookie Name	Duration	Purpose
Celebrus	tgbc*	1 Year	A first party cookie that uses a unique ID to make sure that any communications you receive from Toyota GB are relevant and personalised based on the actions that you take on our website.
Facebook Privacy policy	datrc fr lu _fbp fr	1 year 1 year	Uses a unique ID to make sure that any advertising you see from us on Facebook, is relevant and personalised. To prevent this from happening, you will need to review your Facebook adverting preferences in your Facebook profile settings.
Youtube Privacy policy	SID HSID Demographics VISITOR_INFO1_LIVE PREF APISID SSID YSC LOGIN_INFO SAPISID	2 years 2 years 1 year 1 year 1 year 2 years Session 2 years 2 years	Uses a unique ID to make sure that any advertising you see from us on You Tube is relevant and personalised.
LinkedIn Privacy policy	leo_auth_token lidc bcookie __utma __utmv __utmz bscookie __qca visit lissc li_gc AnalyticsSyncHistory li_sugr	1 day 1 day 2 years 2 years 2 years 1 year 1 year 5 years 1 year 2 years 2 years 2 years	Uses a unique ID to make sure that any advertising you see from us on LinkedIn is relevant and personalised.
Twitter	auth_token twll __utmz secure_session guest_id __utma personalization_id remember_checked remember_checked_on	2 years 1 year 2 years 2 years 2 years 4 years 4 years	Uses a unique ID to make sure that any advertising you see from us on Twitter is relevant and personalised.
Google	_ga _gid _gat APISID SSID SAPISID HSID NID PREF SID u2	2 years 1 day 1 day 1 year 2 years 2 years 2 years 1 year 1 year 2 years	Uses a unique ID to make sure that any advertising you see from us on Google Sites is relevant and personalised.
[m]]PLATFORM (mookie1.com) Privacy policy	id mdata ov syncdata_ <PARTNER >	1 ½ years 2 years	Used to measure the performance of our digital advertising so we can ensure it is more relevant and personalised.
AppNexus Privacy policy	anj sess uuid2	1 year 1 year	Used for serving relevant and personalised advertising to you after you have visited our site and limit the number of times you see an ad.
DoubleClick by Google Privacy policy	id dsp_id RUL	session 1 year 1 year	Used to measure performance from our digital advertising activity so we can target our advertising more effectively and make sure it is more relevant.
Xaxis (Adswizz)	pixelg.adswizz.com		Used for serving relevant advertising to you after you have visited our site, and providing reporting on the effectiveness of the advertising.
Netmining	netmng		Uses a unique ID to measure activity across the site and help us to improve the site.
Double click floodlight	doubleclick.net IDE	1 day 2 years	Used to measure performance from our digital advertising activity so we can target our advertising more effectively and make it more relevant to you.
Facebook connect	_fbq	1 year	Uses a unique ID to make sure that any advertising you see from us on Facebook, is relevant and personalised
GA audiences	_ga _gid	2 years 1 day	Uses a unique ID to make sure that any advertising you see from us on Google Sites is relevant and personalised and limit the number of times you see an advertisement
Linkedin analytics	ads.linkedin.com linkedin.com	session	Uses a unique ID to measure activity across the Linked in site and limit the number of times you see our advertising
Twitter Analytics and Conversion	_twq		This pixel is used to generate audiences within Twitter and track media performance so that you see advertising that is relevant and interesting
Adform	adform.net	1 year	Used for providing reporting on the effectiveness of the advertising and limit the number of times you see an advertisement
Captify	secure.adnxs.com/ px?id=1061842		Used for providing reporting on the effectiveness of the advertising and limit the number of times you see an advertisement
Google Tag Manager	_gcl_au	1 year	A first party cookie set by Google Tag Manager to enable conversion linker tracking.
Quantcast	MC	1 year	Quantcast place an advertising pixel on the conversion page for Toyota to model prospecting off. Using 1st party data it looks at the behaviours of converters and finds a live audience stream of like minded users across the web.
Double Click	_dc_gtm*	1 day	This tag is deployed through Google Tag Manager and identifes visitors by age, gender or interests. Expires after each visit.
Amazon	aax-eu.amazon-adsystem.com ad-id ad-privacy		Used to measure performance of our advertising to help increase effectiveness of it

Cookies on Toyota Website