Toyota GB has teamed up with Team GB and Britain’s most successful female athlete Laura Kenny, to re-launch the hugely successful participation campaign ‘I Am Team GB’.
Inspired by the achievements of Team GB athletes and the amazing efforts of local community heroes, Team GB have created the ‘Nation’s Biggest Sports Day’, taking place on the August bank holidays of 2019 and 2020. There will be thousands of free and fun activities across the country, put on by an army of volunteers, known as ‘I Am Team GB Games Makers’.
Get ready to take part in the Nation’s Biggest Sports Day.
The aim of ‘I Am Team GB’ is to drive sustained growth in physical activity and is a central part of Toyota’s commitment to make movement better for everyone.
To help achieve this aim, Team GB’s Laura Kenny has signed up as the lead ambassador to help get the nation moving, while other National Lottery-funded Team GB athletes will be at events across the country.
Speaking after joining I Am Team GB and Team Toyota, Kenny had no doubt about the importance of getting people moving and having fun: “I am really looking forward to ‘The Nation’s Biggest Sports Day’ in August for what I am sure will be a brilliant weekend right across the UK.”
“I Am Team GB isn’t just about sport, it’s about getting the nation moving, having fun and all the physical and mental benefits that come with it,” she added.
You can join the team and find out more by visiting the I Am Team GB website.
The Nation's Biggest Sports Day 2019
Hundreds of free and fun activities took place across the country on the 24th August 2019, put on by amazing volunteers, known as I Am Team GB Games Makers. Check out the highlights video from our Westfield London activity.
Now that the 2019 edition of The Nation’s Biggest Sports Day has taken place, it doesn’t mean I Am Team GB is over for the year. Get involved to stay up to date with 2020 news and for inspiration to stay involved all year round.
Published: 30 May 2019
Information correct at time of publication.