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Toyota Hybrids.
Unrivalled.

We're celebrating 10 years of Hybrid technology in the UK...
Prius sales have saved over 11 million tonnes of CO2 emissions.
The world's first full hybrids.

Auris Hybrid and Prius; the only full hybrids to do over 72 miles to the gallon.

Over 3,000,000 Toyota Hybrid cars sold...and counting.
Unrivalled.

Both the Toyota Prius and Auris Hybrid emit just 89g/km of CO2.

Over 6 billion tonnes in 10 years

The amount of greenhouse gases emitted in the UK.

10 years of hybrid evolution...

MY JOURNEY

Take the 'My Journey' test to see why buying a full hybrid saves you £'s on running costs.

Prius: 10th Anniversary
Special Edition

To celebrate the 10th Anniversary in the UK, Toyota
are bringing out a unique and exciting special edition
of the 3rd generation Prius.

Reviews

CLEAN GREEN CARS

Comparing CO2 emissions for car manufacturers: 'The differences in performance are startling. Toyota, the best major manufacturer has average emissions nearly 15 g/km of CO2 lower than would be expected from the average size of its vehicles.'

AUTOCAR

It's hard to argue with success. Prius has become both the world's most distinctive and best selling Hybrid vehicle. Toyota has worked hard on the details for the 3rd generation Prius. On the road, the new car is more fun to drive...It's good enough to remain the world's top selling hybrid.

Autotrader

All Auris Hybrids are fitted with CVT transmission...it works beautifully in urban driving, making for completely relaxed driving with sharp acceleration from a standstill.

Phil McNamara, Car

The trojan horse of hybrids is at the gates. [Auris Hybrid] This innocuous-looking hatchback is the car to smuggle Toyota's full hybrid technology into the citadel, into Europe's biggest market segment, to compete with flagship diesel versions of the Golf, Focus and Astra.

WhatCar?

If your heart is set on a Hybrid, then a Toyota Prius remains your best bet.

Awards

Prius Heritage

  • Over 3 million sales worldwide
  • 78% of UK hybrid sales in 2009
  • JD Power best upper medium
    in 2009
  • JD Power number 1 overall
    and upper medium in 2008
  • Only hybrid to win European
    Car of the year
  • Top Gear awards New Prius City Car
    of theYear award in 2009

Prius Plug-in Hybrid Concept

Prius

New Auris Hybrid

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